- ClientChain of hairdressing salons Sanrizz
40 years of expertise in hair cutting and colour to create a perfect hair for a beautiful you.
The academy courses attracted students,
demo and presentation models: 24% and 39% respectively.
The recruitment increased by 41%.
Due to online marketing the space for hire became more popular and rentable. A wide online and offline interest to hair collections. A 21-37% increase of website visits maintained for 1,5 year.
To improve brand image, drive public interest.
Some hairdressing brands make their accent on hair styles or
hair colour, another ones emphasize salon location. In Sanrizz Academy and Salons it is all about
unique techniques: in colour, in cut, in washing hair procedures and massages
and even in blow-dry. So I created "close up" design - a full size quality collection photographs.
To underline these techniques.
The web was equipped with variety simple & rapid in use forms to help marketing and boost sales.
Traffic was brought from forums, online directories, social media, digital press. Ocasionally from paid advertising in press.
A 21-37% increase of website visits maintained for 1,5 year.